July 2015 Magazine – Design Thursday, Jul 2 2015 

QR (Quick Response) codes are Smartphone or tablet (with reader app) readable and may be used to to enrich and/or ease customer/reader interaction and experience. Some QR functionality may be inaccessible if not on an active internet connection. This type of code was envisioned as “open source”, so there are wide varieties of free and nearly free services available online:   Start your search with the term “QR code generator”. Many sites that contain generators provide further free information from usage ideas to history and examples.

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This section is drawn from
http://www.gregathcompany.com/publish/design/qr.html

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E-Magazine Volume 12 Issue 3: Production Tuesday, Mar 5 2013 

Some ideas for Electronic edition publications

  • Imbed or cross link objects such as video.

  • Format pages with background/wall paper – include graphics in layers.

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This section is drawn from
http://www.gregathcompany.com/publish/design

E-Magazine Volume 12 Issue 3: Design Tuesday, Mar 5 2013 

Top reasons to publish electronically by disk:

  1. Accessible without internet connection.

  2. More easily definable and traceable sold “copy” then pure electronic file.

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This section is drawn from
http://www.gregathcompany.com/publish/electronic/epublishmedia.html

January 2013 E-Zine (V12#1): Genealogy Thursday, Jan 17 2013 

Some may feel this is logical, but our staff is surprised how many people don’t do this: Be sure that you have at least one online presence dedicated to your book. This can be a traditional traditional web site, dedicated blog, or social networking account (profile, page, group, etc.). If you have more than one static presence, it is good to interconnect them.

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This section is drawn from
http://www.gregathcompany.com/marketing/freeadvertising.html

December 2012 E-Zine (V11#12): Design Wednesday, Dec 19 2012 

Top reasons to publish electronically:

  1. Allows for inclusion of non printable items such as audio and video

  2. Allows for format augmentation that may not be budgeted for in print.

  3. Easy to update and enlarge – no waiting to sell out of stock for new “improved” edition.

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This section is drawn from
http://www.gregathcompany.com/epublishmedia.html

November 2012 E-Zine (V11#11): Design Thursday, Nov 1 2012 

Many flat storage solutions can be bound directly into a hardbound book spine. To allow to items to be placed within, extra material is added to the spine. General ideas include envelope or sleeve of varying material, photo or document display page or CD/DVD keeper page. Budgetary restrictions commonly place these grouped together at the beginning or end of a book next to the end pages. However, they may be placed at intervals or wherever they are required – except between odd and the next consecutive even page (front to back on one sheet of paper).

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This section is drawn from
http://www.gregathcompany.com/publish/design/insertitems.html

October 2012 E-Zine (V11#10): Production Thursday, Nov 1 2012 

Publishing an electronic book conjures visions of needing dedicated e-readers such as Kindle and iPad to access. While this may be the current popular way to access an e-book, how you choose to format and sell it can allow for a variety of electronic platform access – from desktop and laptop computers to Smart phones and Tablets. File (manuscript) preparation can allow readers to access your electronic book on anything, just one dedicated reader, or anything in between.

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This section is drawn from
http://www.gregathcompany.com/epublishweb.html

July 2012 E-Zine (V11#7): Computers Thursday, Jul 19 2012 

Did you know that you can use the Microsoft Office combination of Excel and Word to produce individual items up to, and including, postal bar codes? When desiring postal bar codes, the computer system will need the bar code font installed. Also, double check with your printer specifications to be sure it is capable of producing USPS readable codes.

July 2012 E-Zine (V11#7): Genealogy Thursday, Jul 19 2012 

Using social networking can be tricky to further your research. However, with a careful eye to privacy and the possibility of ID theft, it can be achieved. When providing information online. Never forget these two issues.

July 2012 E-Zine (V11#7): Design Thursday, Jul 19 2012 

Add additional material to a book with an electronic assist:

Hybrid books combine traditional printed books with additional electronic media. Have lots of stuff you wish to include? Instead of producing multiple discs to bind into a book, consider attaching a USB drive to a bookmark ribbon: this can be sewn into hard cover books.

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This section is drawn from
http://www.gregathcompany.com/epublishmedia.html