December 2011 E-Zine (V10#12): Design Wednesday, Nov 30 2011 

When considering a page number strategy, the following considerations may also influence your choice:
Does your subject have specialized page number format(s)
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This section is drawn from
http://www.gregathcompany.com/publish/design/pagenumbers.html

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January 2006, V5#1: Marketing Thursday, Jan 29 2009 

Periodicals: Renewals and New Subscriptions: When considering renewal request strategies, don’t forget to make your renewal efforts “new subscriber” friendly.  Instead of verbiage such as “renewals are due next month”, consider “renewals are due next month – new members are encouraged any time”.

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This section is drawn from
http://www.gregathcompany.com/marketingsubscriptions.html