August 2015 Magazine – Production Monday, Aug 17 2015 

Quick Response (QR) codes have been in use for quite some time, but this doesn’t mean they are proof against changing technology and cultural tastes. On the surface, this seems to indicate code use is better utilized in (short term) marketing material. However, if you plan for possible future changes, or only use QR for extra bonus information or material that wouldn’t be included in a “normal” printed book, these codes may bring lasting added value.

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This section is drawn from
http://www.gregathcompany.com/publish/design/qr.html

July 2015 Magazine – Design Thursday, Jul 2 2015 

QR (Quick Response) codes are Smartphone or tablet (with reader app) readable and may be used to to enrich and/or ease customer/reader interaction and experience. Some QR functionality may be inaccessible if not on an active internet connection. This type of code was envisioned as “open source”, so there are wide varieties of free and nearly free services available online:   Start your search with the term “QR code generator”. Many sites that contain generators provide further free information from usage ideas to history and examples.

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This section is drawn from
http://www.gregathcompany.com/publish/design/qr.html