May, 2018 E-Zine Monday, Apr 30 2018 

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What’s It Mean?
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ARC (Advanced Reading Copy): A sample publication produced with author/customer submitted material.  Many times this is in an alternate binding (or unbound with small publications) than the main publishing.  The reproduction process is usually not the same as the main printing (100+) and therefore differences in quality, text block placement, etc. may occur between the ARC and the published book.  For POD, however, this gives the customer the chance to see the quality of photograph the supplied material will produce.  Since Gregath works mainly from submitted camera ready copy, an ARC is generally not necessary.  Our quality guarantee covers any printer error (such as upside down photos) that may occasionally occur.

Art(work): Non-text material (in our shop, this excludes photographs) – may include such things as decorative lettering (not font related), drawings, ornamentation, tables, charts, sketches, maps, reproductions of documents, decorative borders, etc.

Terms marked with an asterisk (*) are not generally used in our office.

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For other writing, printing, publishing, marketing lingo, check our glossaries at
http://www.gregathcomany.com/info/dictionary and
http://www.gregathcompany.com/info/dictionary/writers.html

Run across a word that you don’t understand? Try us – email us your word, term or phrase and we will see if we can shed some light on the matter!
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Design Inspiration
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For each project there are both expensive upgrades, and sometimes changes that can be made more economically than assumed: This is why communicating effectively with a publisher is important. Did you know when printing a few copies changing a page with personalized content is very inexpensive, altering a color cover can be cost prohibitive (though there are a few options).

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Book Manufacturing Concepts
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Perfect if producing POD, consider personalizing each book’s cover. This can be done with a simple name, different backgrounds or photos, graphic and fonts. The cost differences depend on type of cover which may also make total quantity ordered a factor. For large hard cover orders, have personalization done by extra line stamps for the most economic. For soft cover, the economical personalized options are more suited for non-printed spine options such as comb and saddle.

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From page http://www.gregathcompany.com/binding
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Marketing advice – not in this issue
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Check out http://www.gregathcompany.com/web
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Genealogy ideas
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Never forget that the internet brings new resources and ideas every day – when we look.

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Have a tip?  e-mail us
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Computer aid!?!
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Have you considered using Skype, Facetime, or some other audio/video software to connect with other researchers?

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Have a tip?  e-mail us
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About this e-zine
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Gregath Company, Inc. is pleased to present information that may be of help to authors and genealogists on a monthly basis in this format.

If you have decided since you requested this newsletter that you prefer not to receive mailings, please go to the following page and fill out the subscribe/unsubscribe form to be automatically dropped from the mailing list:
http://www.gregathcompany.com/zine
This set of directions is also the way to subscribe to this e-zine to get your own copy in your box monthly (if not already a subscriber).
NOTE: If trying to unsubscribe, supplying a different email address then the one you signed up with will result in multiple copies rather then being unsubscribed.

Back Issue information available through http://www.gregathcompany.com/zine or https://gregathcompany.wordpress.com

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Current Publishing Service Sale Thursday, Jul 2 2015 

10%: Color for black and white

If color book page publishing in quantities of 10 or more, pay black and white prices for 10% of your total. The more you order, the more you save! This applies to any book pages (entire book or specified pages) ordered in color – binding prices remain the same. Examples:

  • Publish 10 books, pay 9 for color and 1 color book black and white cost.
  • Publish 100-109 books, get 10 color books at black and white cost.
  • Publish 210-219 books, get 21 color books for black and white.

To qualify for this special offer, you must do the following:

  • Specifically request this offer with your order/payment mailing.
  • Send your manuscript, mailing information, and payment to arrive at the publisher before August 31, 2015.

Current Publishing Sale Thursday, Feb 19 2015 

DeeBachelorSBp discounts over our soft cover publishing packages – until mid-April only. Visit the website for further details.

Cool Savings for Color Hard Binding Tuesday, Nov 25 2014 

Let us help you make the decision to go into hard cover a bit easier, we’d like to offer an additional $1.00 off our list price for publishing color hard cover books: This is good in any quantity. To qualify for this special offer, you must do the following: Specifically request this offer with your manuscript/deposit mailing. Send your manuscript, mailing information, and deposit to arrive at the publisher postmarked no later than 1-15-15. Include a copy of this post, or the top of our sales offer webpage.

Newest Soft Cover Publishing Package Wednesday, Jul 31 2013 

Take our expanding family of publishing packages as a good starting point, or use them as is! The newest package available is our Soft Cover Mini-Mailer. It covers 8.5×11″ books and smaller of no more than 200 pages, digital manuscript preparation, soft cover graphic art design, publishing, 50 mailing boxes (or 100 priority mail boxes with $30.00 credit), promotional flyers and more. Visit the package page for more details.

December 2012 E-Zine (V11#12): Design Wednesday, Dec 19 2012 

Top reasons to publish electronically:

  1. Allows for inclusion of non printable items such as audio and video

  2. Allows for format augmentation that may not be budgeted for in print.

  3. Easy to update and enlarge – no waiting to sell out of stock for new “improved” edition.

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This section is drawn from
http://www.gregathcompany.com/epublishmedia.html

New Publishing Package Offering through the end of 2012 Thursday, Nov 1 2012 

Graphic Arts/Cover Design

Free first hour ($25 value), with second through fifth hours billed at only $10.00 each (half price). This graphic artist/design work can be used on the book element(s) of your choice. This is a total value of up to $65.00!

This includes the initial work and all time involved in digital consultation/proofing hours and placement in manuscript (if needed).

Cover Design: Many genealogy and history book covers can be fairly plan. Because of this, the cover design process can be completed within just a few hours. Design can be generic cover flats that can be used in any final files, or tailored to your specific binding needs.

Photo touch up/light restoration: Have dark, light or dusty photos, ones with folds in the sky, etc.? Maximize your savings by providing individual digital files at 600 dpi.

Just a little something extra: Special icons, custom bullet points, marked maps, tinted photos, color changes, etc. Sometimes a little thing can make a big difference in a book.

To qualify for this special offer, please do the following:

  • Specifically request this offer with your manuscript/deposit mailing.
  • Send your manuscript and deposit to arrive at the publisher by 1-1-2013. Excludes any manuscripts already in house or mailed by October 31, 2012.
  • Include a copy of this blog post.

Free or Reduced Color pages with your publishing – limited time Monday, Apr 30 2012 

Publishing 100 or more this spring? How about 2 free color pages (restrictions apply) in your book?

Publishing fewer this spring? How about 2 color page (restrictions apply) for the price of black printing in your book?

Visit our website for the details!

Leap Year 2012 Publishing Special Offers Monday, Jan 23 2012 

Occasionally, Gregath extends special publishing package offers. As leap year doesn’t happen every year, these special – limited time – offers triple the savings potential. Publishing orders received by February 29, 2012 may qualify for free ISBN, free Library of Congress Number and up to $10.00 per book savings on color hard bindings. Check out the full details and get your mailing ready!

January 2012 E-Zine (V11#12): Define Thursday, Dec 29 2011 

What’s It Mean? – Writer’s Lingo
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Desktop publishing: The use of a personal computer to bring together text and other elements (photos, graphics, etc.) into a camera-ready manuscript without using other resources (typesetter, paste-up, etc.

*Desktop publishing (2): The use of a personal computer to produce multiple copies of a manuscript to be bound in some method as books.

Terms marked with an asterisk (*) are not generally used in our office.

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For other writing, printing, publishing, marketing lingo, check our glossaries at http://www.gregathcompany.com/gloss.html and
http://www.gregathcompany.com/glosswrite.html

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