February 2017 E-Zine Tuesday, Feb 7 2017 

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What’s It Mean? A-Z
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Paper Grain: The direction most of the fibers within paper generally lie, corresponding to the direction of their flow on the papermaking machine.

Paper Opacity: Nontransparent property which prevents or reduces “show through” of printing from the book side of the next sheet.

Terms marked with an asterisk (*) are not generally used in our office.

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For other writing, printing, publishing, marketing lingo, check our glossaries at
http://www.gregathcomany.com/info/dictionary and
http://www.gregathcompany.com/info/dictionary/writers.html

Run across a word that you don’t understand? Try us – email us your word, term or phrase and we will see if we can shed some light on the matter!
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Design Inspiration
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Via digital watermark consider adding monograms, coats of arms, or book subject/part wallpaper designs to some, or all pages.

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This section is drawn from
http://www.gregathcompany.com/service/printing/watermark.html
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Book Manufacturing Concepts
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Too much of a good thing: While technology exists to jam pack content on a page, and layer it with digital watermarks, don’t use it in such a way that it splits the reader’s attention too much. You don’t want readers feeling like they have a puzzle book that is hard to read.

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This section is drawn from
http://www.gregathcompany.com/service/printing/watermark.html
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Marketing advice
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When using book content online (marketing or sharing), do Copyright protect yourself by placing information in a watermark on each page/image. Visit a few examples on our website: Alexander Index (PDF), Green Index (PDF), Chute Cover (JPG)

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This section is drawn from
http://www.gregathcompany.com/service/printing/watermark.html
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Genealogy ideas
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Did you know the Library and Archives of Canada is digitizing (and making available) WWI soldier information: http://www.bac-lac.gc.ca/eng/discover/military-heritage/first-world-war/first-world-war-1914-1918-cef/Pages/canadian-expeditionary-force.aspx

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Have a tip?  e-mail us
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Computer aid!?!
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Looking for other ways to have your manuscript “at hand”? A tablet may be a better compromise between a desk or laptop and a phone. Again, Android users can download MS Word app for free, while Windows users can access MS Word for free, while online. Many of today’s tablets can also attach keyboards, mice and wireless printers with ease while having robust memory (both speed and capacity).

October 2005, V4#10: Define Thursday, Jan 29 2009 

Paper Opacity: property which minimized to “show through” of printing from the book side of the next sheet.

Uncoated: Paper with no surface treatment; the printing surface is the stock itself.

Absorbent Paper (see Paper): Covering a variety of papers made for absorbing water and inks (degrees vary).  Examples: duplicating, filter, blotting and toweling papers.

July 2005, V4#7: Production Thursday, Jan 29 2009 

Paper opacity is the lack of transparency that allows a sheet to conceal print on the opposite side.  weight, brightness, type of fiber and filler in testing can all greatly influence opacity.  Reflectance of paper is measured when backed successfully by a white body and a black body.  The ratio of these two measurements determines the opacity reading.  Typical opacity of 50# white offset is 88-90; 20# business paper is 84-88.  A quick and very basic “home” test is to print something large and black (black and white clip art and or various sized of bolded text) on a sheet of paper, place a blank sheet of the paper to be tested over this printed sheet.  Any print that happens to show through, will show a bit more if actually printed on the currently black paper.  For book printing, take your darkest page and try this test.  Many manuscript designers will change their manuscript elements to decrease the opacity needed for a nice book rather than pay the difference for higher opacity.