Options that will not add to the cost of a periodical may include: 

  • If label producer can do this, add “RENEW NOW”, or “Last Issue” to last issue label.

  • If all subscribers expire at the same time, add a renew now note to the outside of the mailer on the same side as the delivery information.

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This section is drawn from http://www.gregathcompany.com/marketingsubscriptions.html

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