There is no “silver bullet” for proper publication design or format. However, there are some very basic rules to get you ready to go:

Basic design elements to consider

  • header

  • footer

  • page numbers

  • font style(s)

  • font size(s)

  • chapter/section treatments

  • general page layout

  • foot/end note treatment

  • index treatment and layout

  • title

  • reverse of title (verso)

  • binding

  • Electronic?

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This section is drawn from www.gregathcompany.com/publish/design

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