Our 2017 genealogy seminar event will be Saturday, April 22, 2017. Keep up to date with the plans and registration information as it becomes available by visiting and bookmarking the webpage http://www.gregathcompany.com/workshop/2017
2017 Save The Date Thursday, Oct 13 2016
2016 Retreat Save the Date Friday, Dec 25 2015
May, 2014 Electronic Magazine – Marketing Tuesday, May 20 2014
If you plan a virtual tour, don’t forget to market it! Just like having a book store signing, it can’t be a success if people don’t know it’s happening. Please, plan to do something different with every stop – even if it is just shifting the focus of Q&A topics (one stop, research, another history, another writing, another family, another future work, etc.). If visitors find themselves presented with the same things, they will be more hesitant to follow you.
March, 2014 Electronic Magazine – Marketing Tuesday, May 20 2014
To look over an 8 week case study an no-nonsense check list of how to assist any event host in boosting marketing, foot traffic, and interest, read the article, How to Fill a Room by Ellen Cassedy (reprinted with permission). This is a great blueprint for every stop on a marketing tour or junket. However, for multiple local events, it would have to be adjusted, so as not to make friends and local contacts begin to tune you out.
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November, 2013 Electronic Magazine – Marketing Friday, Nov 1 2013
Use a virtual book tour to assist in setting and keeping PR goals
A lot of authors that don’t live off their writing may let leave their own promotional needs unfulfilled. It’s easy to promise yourself to get that press release done by next week, but sometimes easier to choose to do something else instead. By setting up a virtual book tour, you are out little to no expense, but have set dates that you will generate material that can be used for other promotional work.
Virtual book tours are no great mystery – they are actual tours that you can conduct from anywhere that go anywhere. To set up a tour, find places online that have guests, or may be interested in “hosting” a guest that seem to have traffic that are people who would be interested in your book/subject(s). While it would be great if they are all buyers, someone who doesn’t buy, but shares with all their friends may net you more than a single original order! Also, if you discover places that would like to host you, but the dates will not match your tour, consider a stand alone virtual event.
2013 Retreat Canceled Tuesday, Sep 3 2013
Computer & Software and Events and Genealogy and Marketing and Updates alternative, biannual, Camp Director, campus, cancel, Cave Springs, Christian Camp, classes, contract, Doug McClain, event, Genealogy, Guest Services Specialist, Julie McClain, ranch house, reduce, restrict, retreat, Sky Ranch, Sky Ranch at Cave Springs, woods 9:48 am
Unfortunately, after booking to near capacity for our October Retreat, Sky Ranch at Cave Springs informed us our ranch house availability was reduced by at least 5 hours, due to a new group’s needs. This was unforeseen as our 2013 schedule mirrored 2011, and the completed SRCS contract did not address time frame. While still welcome on this Christian campus, alternatives would have drastically reduced the retreat experience.
We are sorry to announce that have found no comparable alternative and have canceled. We thank Julie McClain, Guest Services Specialist and Doug McClain, Camp Director for their efforts of August 28, 2013.
We have enjoyed our relationship with Cave Springs, since 2003, and everyone seems to have a wonderful time there. We wish all those attending SRCS during our originally scheduled dates the best.
Local event additons to our online upcoming event listings! Friday, May 17 2013
We’ve maintained an online listing for any genealogy, history (color code brown) or author (color code blue) event listings for some time. Today, we have added a green color code to indicate events for which this publishing company has printed promotional material. Visit the Oklahoma page to see what’s new!
October 2013 Retreat Registration Update Monday, Feb 25 2013
May 2012 E-Zine (V11#5): Marketing Monday, May 7 2012
Especially if speaking at an event that you are not otherwise compensated for, don’t forget to ask those in attendance to, not only spread the word about your book, but also if they can think of any other groups who might enjoy you as a speaker. Don’t be shy about taking contact information and following up the leads.
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