Marketing box, cost, priority, S&H, ship, shoebox, size, USPS 6:05 pm
The USPS now has three different “shoebox” sizes of priority boxes for your convenience. This works extremely well for small format books, as the small box costs less to ship.
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This section is drawn from
http://www.gregathcompany.com/marketing/bookselling.html
Updates cost, fee, International Standard Book Number, ISBN, publish, service 2:49 pm
Spring shift in publishing prices: Where we once charged a $45.00 to us a Gregath ISBN, we have split the fee and service:
Using Gregath ISBN – $20.00
Generate ISBN Barcode for use on publication (Gregath or other) – $20.00
Events 2009, cost, lake, October, retreat, single supplement 5:38 pm
Retreat on the lake 2009 has announced the single supplement cost for October. Single occupancy retreat tuition will cost an extra $60.00, per person/per room.
Electronic Magazine and Marketing back issue, calendar, cost, option, periodical, pro-rated, renewal, subscription, year 2:26 pm
Options that will not add to the cost of a periodical may include:
If currently renewals fall all over the calendar, consider a pro-rated renewal to get everyone renewing the same issue. Further Tip: Either pro-rate new subscriptions, or offer that year’s back issues to new subscribers to keep renewals the same.
Book Production and Electronic Magazine book, cost, design, manuscript, marketability, theme, volume 2:24 pm
When choosing your overall book design, always consider cost and marketability.
Electronic Magazine and Marketing book, colored, cost, form, insert, issue, loose, Marketing, paper, periodical, purchase, renewal 4:51 pm
One marketing options that will add too much to the cost of a book or periodical may include: Consider adding a loose purchase/renewal form to (renewal) issue – use colored paper for “pop”.
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This section is drawn from http://www.gregathcompany.com/marketingsubscriptions.html
Book Design and Electronic Magazine base, budget, color, cost, cover, end sheet, foil, full color, imprint, paper, price, text 2:36 pm
Overall colors: Even if you don’t have a full color budget, you can consider color on a bigger scale. What colors of cover are offered and what colors of imprint are included in the base price? What colors of end sheets and text paper can be used economically? A brown suede-look book might really be enhanced with cream text and end papers. Then, to use gold or bronze foil or even cream ink?
Red foil on carmel suede finish.
Electronic Magazine and Marketing advertisement, billing, book, box, class, cost, inventory, invoice, mailing, media mail, packing slip, price, retail, shipping, USPS 4:09 pm
Keeping in mind shipping costs while setting a book’s price, many choose to send their mailings USPS Media Mail. As with any class of mail, this one has some rules you may not be aware of. One of which is that no billing invoice or advertisement may be placed in the box. As always when sending through the post office, packing slip/inventory with arrival address is still encouraged.
Electronic Magazine and Marketing box, class, cost, online, post office, price, Priority mail, retail, shipping material, tape, USPS 3:33 pm
When figuring pricing, remember shipping material costs. If you choose to send your books via USPS Priority mail, you can order your boxes and tape free of charge directly from the post office online at http://www.usps.com. Find the shipping materials area and the boxes, tape you need, the “price” is $0.00. There are stipulations you’ll need to adhere to that are listed on their site including you must use these items for priority class only.
Book Design and Book Production and Marketing and Updates Bowker, cost, fee, International Standard Book Number, ISBN, service 4:34 pm
As always, we suggest you obtain and use your own ISBN. However, if you prefer to use one of the Gregath ISBN, the fee is now $40.00, per number.
