Definitions and Electronic Magazine
antique, binding, characteristic, cloth, cockle, cover, designation, eggshell, embossed, english, fastback, felt, finish, leatherette, linen, machine, method, paper, pebble, perfect, sheet, soft binding, softbinding, type, vellum, wove gregathcompany
4:54 pm
Fastback Binding: Soft type binding. Similar to perfect binding method – cover consists of separate front and back covers with a reinforced cloth spine.
Finish: Term that describes the surface characteristic of a particular paper. i.e. antique, cockle, eggshell, embossed, English, felt, leatherette, linen, machine, pebble, vellum, wove, etc.
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Electronic Magazine and Marketing
book, colored, cost, form, insert, issue, loose, Marketing, paper, periodical, purchase, renewal gregathcompany
4:51 pm
One marketing options that will add too much to the cost of a book or periodical may include: Consider adding a loose purchase/renewal form to (renewal) issue – use colored paper for “pop”.
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This section is drawn from http://www.gregathcompany.com/marketingsubscriptions.html
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Definitions and Electronic Magazine
book, book block, bookbinder, bound, end paper, endpaper, group, hard binding, leaf, material, page, printed, soft binding, text, text block, written gregathcompany
4:49 pm
Text Block: The pages/leaves of a book after they have been bound together. A group of printed or written pages that may be or have been bound, excluding all paper to be added by the bookbinder such as the endpapers, etc.
Book Block: Endpapers, text block and all other materials before hard or soft binding.
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Book Production and Electronic Magazine
acidity, ascetic, book, cloth tape, fastback, method, rust, side stitch, soft binding, soft bound, softbinding, softbound, stitch, tape and staple, wire gregathcompany
4:47 pm
There are those who like the ascetic look of a finished side stitch (tape and staple) book. For those, we now also offer, upon request, the fastback cloth tape method to eliminate the acidity/rust factor of the wire stitch through the years.
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Definitions and Electronic Magazine
agency, backed, book, books in print, booksellers, control, digit, flat back, International Standard Book Number, inventory, ISBN, number, rounded, spine, square back, unique, world wide gregathcompany
4:44 pm
ISBN: International Standard Book Number – assigned by various agencies world wide. A unique 10 (old) or 13 (new) digit number, used for inventory control by many book sellers. The assignment of this number also places the title in “Books in Print”. http://www.isbn.org
Flat Back (square back): A book that has not been rounded and backed.
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Electronic Magazine and Marketing
archive, book promotion, case study, delivered, e-publication, free, newsletter, online, service, subscription, suggestion gregathcompany
4:41 pm
Visit Book Promotion Newsletter Archives for lots of suggestions, case studies, etc. (delivered e-publication is by paid subscription, but online archives are FREE)
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Book Production and Electronic Magazine
binder, binding, durability, hard binding, hardbinding, material, soft binding, softbinding, softbound, three ring, type gregathcompany
4:39 pm
Among the various types of soft bindings, material placed in a three ring binder is considered softbound. Some might consider it hard binding however, due to it’s low durability, it is generally considered soft binding.
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Book Design and Electronic Magazine
cover, end paper, end sheet, leaf, matching, page, sheet gregathcompany
4:37 pm
Pep up your end papers: Lower cost alternative to custom printed end sheets:
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